Traditional Versus Digital Marketing: The Pros and Cons!

marketing-assignment-help

Hi Scholars! Did you know the difference between traditional versus digital marketing? Traditional marketing was – and still is – about publicizing the product or service that a business enterprise offers and attracting consumers and customers to it and when we study them, we seek marketing assignment help in Australia or elsewhere. 

This traditional marketing is being superseded – both in reach and impact; by digital marketing, which is fast becoming the preferred means for most companies. This underlines the importance of this field as a career choice for students enrolling in universities. 

To let you all know, in digital marketing, a digital marketer is accountable for the awareness of the brand, for generating more traffic on the website of the company as well as fetching more leads through various digital channels.

Pros and Cons of Traditional and Digital Marketing:

Why is it so? First, digital marketing has a far greater reach and impact. With most of the potential consumers or customers spending most of their working or leisure time on mobile phones, computers, and television, the traditional ways of marketing or advertising in newspapers, magazines, posters, and banners cannot compete with digital marketing in this aspect. 

Most people read about it or see it on their mobiles or computers. And scholars seek assistance in the subject by seeking digital marketing assignment help in Australia.

You might also like – Clinical reasoning Cycle: Everything you need to know

Digital marketing cheaper option for businesses:

Secondly, it is cheaper for businesses to go for digital marketing. An advertisement in a publication, even with a wide circulation, costs a huge sum for just one insertion which is gone as soon as the next edition comes out. In contrast, an ad on a website pops up every time one visits it and it costs much less.

Digital Marketing is more environmentally friendly:

Third, it is easier to fine-tune an ad in digital media at any time, shorten or lengthen it, increase its frequency. It is also more environmentally friendly because it doesn’t involve the use of space or paper.

Digital Marketing bags global platform with the Internet of Things (IoT)

Fourth, the internet of things (IoT) provides it with a global platform. Its importance has been driven home during these times of COVID-19 pandemic when the businesses doing well, amid all-round economic slow-down, are the ones whose businesses are online. 


Many of you would be placing orders online and would be receiving emails or alerts about new offers, discounts, new products, and schemes. All of these accounts for digital marketing, where professionals easily can do my assignments for scholars.

Digital or online marketing includes emails, social media, blog posting, online campaign management, content, online tools, newsletters, infographics, eBook brochures, corporate logos, and more.

Let’s just sum up now:

Digital marketing is thus a fast-developing field offering lucrative career options, which no one interested in making a career in marketing can afford to avoid. 

There is quite a rush, with a corresponding pressure to excel that pushes the demand for digital marketing assignment help in Australia.

See Also –  Use of R Programming Language and its Future Scope

Leave a Reply