10 Effective Tips To Reduce Website Load Time

Website Speed Optimization

Website speed optimization is a tactic to improve website load time. In addition, website speed optimization impacts users’ experience, traffic, and search rankings. In short, we can say that it’s an important aspect of SEO strategy.

Website speed optimization is an important factor. It boasts on-site conversions and SEO because uses find faster loading sites appealing. Users want fast-loading sites. If they didn’t get them, they would abandon the site. According to Google, the possibility of bounce rate is by:

  • 32% if the site load within 1-3 seconds
  • 90% if the site load within 1-5 seconds
  • 106% if the site load within 1-6 seconds
  • 123% if the site load within 1-10 seconds

As Google has declared, website speed optimization is how a site ranks on the search engines. If the user bounces off a site, then all the high-quality content is null. Moreover, if bouncing rates increases, that can impact the search engine negatively. Search engine always chooses the content that offers a better user experience. So to appeal to search engines, it’s essential to incorporate a page speed SEO strategy.

 12 Effective Tips to Reduce Website Load Time

It’s best to determine the current loading time and the reason behind site slowness before website speed optimization. Then you can set the website performance goal. According to the website maintenance service,2 Seconds is the peak Load Time.

By optimizing website load time, you will get a significant ranking advantage over the competitors. As mentioned above, determine the performance before page speed optimization. There are many tools available in the market to evaluate performance. Such as:

  • Google Pagespeed Insight: it is a free tool from Google that runs a performance test on your site. Moreover, it offers tips on how to increase performance. It works for both desktop and mobile versions.
  • Pingdom: it’s a great tool for website speed testing. It has different features such as; it tracks the website performance history. It also makes data-driven suggestions on how to improve website speed. It generates easy and understandable reports. Pingdom also offers apps for website speed testing for Android and iOS. It has free and paid monitoring plans.
  • YSlow: it is also one of the best performance evaluation tools. It provides suggestions on how to improve website load time. Moreover, it draws statistics and summarizes all the components.
  • Performance Budget Calculator: it’s a free tool that many designers choose to evaluate a site’s performance. It figures out what content you should use to keep your site running optimally.

Guidelines to speed up your website

There are tons of factors that influence website load time. Here are several tips according to Custom Website Design Services In USA Designers you can use to speed up your website and improve user experience.

Implement a content delivery network (CDN).

Implementing a content delivery network is a great way to decrease website load time. A survey says that a website’s static files, such as CSS or JavaScript, are delivered from the server nearest to the user’s location. Usually, when a consumer clicks on a video, the file loads faster since it is assigned from a server nearby. Therefore, larger websites implement CDNs to ensure that the audience has a great accessible and fast experience.

Use adaptive images.

According to the HTTP records, using adaptive images can affect website load time. 61% of a website’s page weight on a desktop computer is images. Using tools like Picturefill or Adaptive Images on the website increases page speed for the site. Another solution is to apply new image formats like WebP and JPeg XR. It can help reduce image weight by 20-50% without decreasing image quality.

Cache

Browser caching is the process that stores the current version of the website on the hosting. And then presents that version until the web page is loading. It is a great way to influence website load time positively and decreases server lag. Its means that the web page doesn’t have to render over and over again for every consumer. Cached web pages don’t require sending database requests every time. When many users try to access the page simultaneously, servers slow down and require more time to deliver the web page.

Evaluate your plugins.

The plugin is software that adds a specific feature to an existing computer program. When a program supports plugins, it offers customization.

The plugin is one of the factors that influence the website load time. The more plugins a website has, the longer it takes to load. Flawed or poor plugins can slow down website performance. It can be fixed by removing plugins.

Combine images into CSS sprites.

If the server has many images on a page, it generates multiple server requests. Moreover, it negatively affects the website load time.  Sprites are the solution that combines all the images in a single image. It means all photos are visible when the main “sprite” loads. This process decreases the flickering images. It also provides a better user experience for the users.

Enable HTTP keep-alive response headers.

HTTP requests are easy. It usually grabs a single file, distributes, and closes. But, this process is not always fast. Keep-alive allows the web browser and server to utilize the same connection to receive and send multiple files. In simpler words, the server holds the link open while a user is on the site instead of opening a new connection with every request, easing the load for the processor, network, and memory.

Compress your content.

Compressing is another effective tip to reduce website load time. You can compress your content to enhance the website’s performance. Many web servers, for instance, Apache and IIS, utilize the GZIP compression algorithm to do HTML, CSS, and JavaScript. There are even compressor services available online that are beneficial. For example, it removes unnecessary spaces and characters across your HTML and CSS code.

Configure expires headers

When a customer visits the website, the site files are stored on their computer to load faster for the next time they visit. The expiration date in the file header decides the period of the files on their desktop. It is frequently set to 24 hours by default. You can set up the expired title so that the files never time out. Even you can increase the expiration date to impact your server and website load time.

Minify JavaScript and CSS.

Minify the javascript and CSS can impact website load time. Minifying the javascript and CSS file means the removal of unnecessary characters in the code. Thus, it reduces the file size and helps in the faster loading of the website. For example, removing additional lines breaks extra space and different stuff that impacts website load time. There are many tools available in the market that help in minifying CSS and javascript. Toolset like CSS Minifier/Compressor is useful in this kind of department.

Move Your Website to a New WordPress solution.

A new hosting package is also an effective tip to reduce website load time.

A new WordPress solution is released. It is designed to provide the industry’s best-managed WordPress solution. And it aims at boosting client website speeds.

Conclusion

These are some tips that can reduce website load time. By following this, you can increase the page speed of your site effectively. I hope you like the article and found it useful.